Monday, August 11, 2008

More supermarket shennanigans

Related to pricing errors are the vexing stocking/signage errors. Those little shelf tags supposedly informing consumers of savings opportunities are too often little more than decoys. Sometimes there are conditional purchase requirements not stated on the tag (but "they're in our circular" or "on the end cap sign," etc.), or "small print" deceptions (applying to only a portion of the line, or a particular size, stated clearly on the 6 point type beneath the sale siren call). However, far more common is the sign/tag that doesn't precisely match the stock (a different size, for instance). It is mentally exhausting to maintain this level of vigilance against pricing errors and deceptions, and one might argue that why bother, just buy what you like, but have you noticed the four dollar loaves of bread? So often the irritation is not that the store is out of the sale item, but that it is not.

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